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| Disney animation movie dethroned Harry Potter 6 at box office |
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Sunday, July 26 2009
by Kaustav Das Modak
After a strong opening in its first week, "Harry Potter and the Half Blood Prince" dropped to
second spot at the box office in North America as Disney's animated movie, "G-Force", took
the lead with continent-wide sales of $32.1 million in this week. In its second week, "Half-Blood Prince" earned $30 million in North America and $84.4 million worldwide.
Officials at Disney were pleased with this result as "G-Force" as gained a strong position under pressure of competition from heavy-weights like the "Half-Blood Prince" and "The Ugly Truth".
Warner Bros. executives feel that the sixth Potter movie lacked IMAX exposure, whereas the sweet guinea pigs of "G-Force" earned a large portion of their income frm the 3D
theatres.
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